In February 2019 Bridge carried out a series of video interviews with leading Sales Enablement practitioners. The purpose of these interviews was to give back to the Sales Enablement community some much needed, real world insight and understanding. Huge thanks to all those who took part in the exercise.
First up is Stuart Nicholls, Director of Sales Enablement at BlackRock.
In 2019 our big challenge is about moving Sales Enablement forwards from being a provider of efficiency to the sales team to being a deep provider of value.